In the old days, a TV sync was perceived as not so cool or whittling away at your indie cred. Now it's seen as much more of an opportunity than a sellout, as a way to find fans who wouldn't have ordinarily come across their genre of music.
Alexandra Patsavas
More from: Alexandra Patsavas
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I just hope that theaters remain. I think there's something very wonderful about getting into a dark room with a bunch of people. There's something cool about that. Brings us all together in one room where we can experience all those emotions. -
Orlando's a part of me. The next guy's a part of me. And the next guy's a part of me. That's all I'm trying to do, is tell cool stories that people can relate to. -
The ballplayer who loses his head, who can't keep his cool, is worse than no ballplayer at all. -
I'm way better in person than I am on things like Twitter. I know Twitter is the best and fastest way to connect with fans who really appreciate you but I'm still not cool with it - although I am trying! I try my best but I'm a one-on-one person and I don't want to tell people I'm on the toilet or I just brushed my teeth. -
To me, it all comes down to things being character-driven. It's hard for me to look beyond that. CG and all this cool stuff - so be it. But to me, it pretty much begins and ends with character-driven plots rather than technologically-driven plots.