That something extra, I believe, is a certain humanity that comes from upbeat and positive human interest letters and success stories. Advertisers like to be associated with those qualities.
Casey Kasem
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One positive command he gave us: You shall love and honor your emperor. In every congregation a prayer must be said for the czar's health, or the chief of police would close the synagogue. -
But nobody is listening to those points. They are just listening to the gossip which is saying that I knew I was positive for all these years because I had a faked test a few years ago. -
Music and songs are written at different periods of time, at different times in your life. They reflect the feelings you have and to be honest, I quite like having positive emotions. -
Design can have such a positive impact on the way people live and on their relationships and moods. -
There is no advertisement as powerful as a positive reputation traveling fast.